Kevin the carrot returns for Aldi’s Christmas advert


The cute talking carrot who warmed the hearts of the nation last year is back as the star of Aldi’s Christmas advert again.

And this year, Kevin the Carrot is on a quest for love, as well as the chance to meet Father Christmas once more.

The little vegetable has been popping up on dating app Happn in the lead-up to the launch of Aldi’s festive campaign, but clearly had no luck finding the carrot of his dreams before starring in the new Christmas advert.

Kevin the Carrot is back again for Aldi's Christmas campaign in 2017, but this time he is looking for love, not just Father Christmas

Kevin the Carrot is back again for Aldi’s Christmas campaign in 2017, but this time he is looking for love, not just Father Christmas

In the Night Before Christmas-inspired tale, Kevin glimpses Santa Claus through the window of a Polar Express-style sleeper train after wriggling out of the nose of a snowman

He then stumbles onto the luxurious express train to find him, and sees that the dining car is laden with a sumptuous Christmas feast. It’s then that little Kevin spots girl carrot Katie from afar, and is instantly smitten.

But Kevin soon finds that the path to true love is never easy, as he dodges sharp utensils, a turkey and all the trimmings.

A gingerbread man snapped in two scares him so much that he stumbles back and knocks over a tower of cheese and a dish of peas.

Kevin emerges from the nose of a snowman at the start of Aldi's Christmas advert

Kevin emerges from the nose of a snowman at the start of Aldi's Christmas advert

Kevin emerges from the nose of a snowman at the start of Aldi’s Christmas advert

Kevin first spies Katie lounging on mince pies with the book 'Nine and a Half Leeks' - a pun on the famous erotic memoir 'Nine and a Half Weeks' that was turned into a film in the 1980s

Kevin first spies Katie lounging on mince pies with the book 'Nine and a Half Leeks' - a pun on the famous erotic memoir 'Nine and a Half Weeks' that was turned into a film in the 1980s

Kevin first spies Katie lounging on mince pies with the book ‘Nine and a Half Leeks’ – a pun on the famous erotic memoir ‘Nine and a Half Weeks’ that was turned into a film in the 1980s

Kevin saves Katie from a barrage of peas and he's rewarded with a cuddle and a kiss 

Kevin saves Katie from a barrage of peas and he's rewarded with a cuddle and a kiss 

Kevin saves Katie from a barrage of peas and he’s rewarded with a cuddle and a kiss 

Seeing a barrage of peas heading towards Katie, Kevin jumps in front to save her and takes the hit.

But the advert can’t resist throwing in a cheeky line to cut through the heartfelt drama, as Kevin jokes after he’s been saved: ‘I think I pea-d myself.’

Golden Globe winner Jim Broadbent returns to voice the heart-warming sequel as he narrates the story to the Edward Scissorhands soundtrack.

Adam Zavalis, Marketing Director at Aldi UK, said: ‘We launched Kevin last year with the line, heroes are grown, not born. 

‘And Kevin really did grow into our hero. Our customers took him to their hearts and enjoyed watching his escapades in the run up to Christmas.

‘We just had to bring him back again this year to help showcase our latest show-stopping festive range. Let’s hope Katie the Carrot loves Kevin as much as we all do.’ 

Aldi’s 2017 Christmas advert will be hitting TV screens across the country from 7.15pm tonight on ITV. 



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